The limit between architecture and design perfectly disappears by the Porro booth at the Milan furnishing exhibition.
Among the most appreciated furnishing company for its immediately identified and top quality features of its proposals, Porro closes its refined geometrical world in an opalescent white box, where walls consisting of notched plates in transparent polycarbonate isolating the visitor from the Exhibition noise, moving into an entirely white universe, discovering the new and welcoming 2011 proposals. Inside, the exhibition moves on 4 levels connected by wide stairs to create a sort of stage, where to discover a progressive pathway little by little, a mix of scenes, with home interior proposals but also suggestions for operating and corporate offices or for the more and more demanding hotels, restaurants and luxury resorts which profit from the unique, elegant and clean Porro lines for their bedrooms and entrances.
A open and fluid offer of solutions, a weave rich of empty and full spaces once more recalling authentic and original design of a brand founded in 1925 and still able, one year after the other, to anticipate trends, architecturally sensitive to volumes and constantly looking for new materials, shapes and processing techniques, always paying attention, as far as the most complex production techniques are concerned, its main leitmotiv, that is simplicity.

Without living up its minimal lines and its essential features, its real business card, Porro 2011 collection widens its shake, colours and finishes as to offer objects of desire perfectly matching modern taste and memories, function and beauty, reinterpreting the past in an intimate flowing future, where to live in harmony.
The use of bright colours such as red, orange and acid green but also pastel colours such as cream, grey and blue brightens the fancier domestic landscapes, to be customised at ease. The introduction of moving units eases flexibility and suitability to any ambience, while the search for new materials, mainly woods leads to the discovery of highly expressive surfaces, adding a new value, a story to each object.