The Porro showroom DURINIQUINDICI, joined the newborn Milano Durini Design association which gather together some of the most important showroom situated in Via Durini, a prestigious reference point of Italian design in Milano.

Milano Durini Design was born from the desire to define and orient the development of this prestigious district, through a strategical planning of the territorial activities and the creation of a strong network which shares expertise and opportunities.

Porro wanted to participate and support this initiative believing in the challenge thrown by the association for the development and requalification of Via Durini, where the company showroom is located since 2004. Designed by Piero Lissoni and expression of the company philosophy, conjugating the quality of the artisan tradition with the most sophisticated contemporary production technologies, DURINIQUINDICI represents the Porro’s way of living: home as a warm place where the chromatic vitality of the selection of 16 woods bursts forth with intense notes of Italian elegance.

http://www.milanodurinidesign.it/en/