2008 sees Porro increasing their commitment to advertising.
For the third consecutive year, the company is to implement a press campaign of international scope, involving 23 publications spread over all those countries where they are present in the most widespread and well-established way.
2 subjects, a day environment and a night zone, summarise Porro's vision for the home, where the scenarios are increasingly wide-ranging, flexible and complete, thanks to the presence alongside the systems of accessories to define their details.
With 25 press releases in total, the 2008 advertising campaign aims to intensify the perception of the company in those countries where there is major attention devoted to the quality design represented by Porro, opening a dialogue with the most cultured and demanding public of end users and with the world of designers, for whom the business supplies services are reserved.